Purple Rain
Because it’s raining and feels like winter is already here (yes, I’m a drama queen, who is not a fan of seasonal transitions) AND I was dared to use this legendary song as a blog title ;-).
This time no deep philosophies…It’s been a bit quiet from my side because I have been in over my head with work. Currently juggling 10 different projects of which 4 Marketing Consultancy projects for my company To The Nines, and the rest are (pretty huge) projects for the Wulterkens Store and my textile printing company EW Products. We’ve grown a lot with so many new customers, of which some very big, well known companies and brands (NS – Dutch National Railways, fashion label SuperTrash, many media companies and tv-shows etc.).
Also, I’m on the board of entrepreneurs of all the stores in the Gooische Brink (the passageway where my store is located), which makes me responsible for increasing traffic to that part of the city and organising fun events. With the ”Midnight Shopping” event coming up October 6th, it’s taking up a lot of my time as well.
One of the highlights of the end of august is us being sponsors of the Africa Fashion Week Europe with the Wulterkens Store. It was an awesome event, with amazingly talented designers. To check out my absolute favorite, click here. Some of you might have seen a bit in my Instagram stories and I have some pictures of the night on my Instagram. Up next is the Asia Fashion Week Europe in the city of Arnhem at the end of november, of which we are sponsors as well!
Another highlight: since January this year I’ve been working on developing a marketing campaign for Hilversum City, because Hilversum is an awesome city, with the best specialty stores, all the chain-stores you need and every kind of restaurant you can imagine. It’s known as the media city from which all news is spread to around the globe. It’s the 17th biggest city of the Netherlands, but feels like a village, with a community of friendly people, where everyone pretty much knows everyone. We felt at home very quickly since we’ve moved here, because everything is closeby and there is always something happening. Together with some fellow marketing experts, entrepreneurs and the municipality of Hilversum, we sat together and thought out a campaign that would make people want to come to Hilversum and the people of Hilversum proud to be from Hilversum.
This week the campaign was launched all over the city, and people are very excited about it. Social Media is exploding with people talking about it and so are the local newspapers. For the campaign, the Wulterkens Store is one of the merchandising partners. The municipality spread about 10,000 postcard ladders, which includes one from the Wulterkens Store (with my face on it haha) and it’s been crazy busy since. I’m hoping you will come by and check out the awesome city of Hilversum and get a t-shirt of course! 🙂
Another project I’m really looking forward to is the Marketing training I will be giving in my home country Suriname, along with two other marketing experts, whom I also happy to call friends. It was planned for October this year, but due to our busy schedules and us wanting to make it an unforgettable event, we decided to postpone it to February 2018. It’s very exciting for me to go back to my home town and finally be able to contribute with my knowledge, expertise and experience. My Surinamese readers who are active in the field of marketing, I’m hoping you will join and learn the latest in marketing. Stay tuned and start marking your calendars for February, I will keep you posted on the exact date!
Most of the other projects I’m working on are in progress, so I can’t say too much about them yet. A lot has changed…80 hour-work weeks have become a normality, but I am not complaining at all! I am extremely grateful for all the amazing things coming my way allowing me to keep on pushing myself, growing, evolving and shining.
”Honey I know, I know, I know times are changing
It’s time we all reach out for something new
That means you too
You say you want a leader
But you can’t seem to make up your mind
I think you better close it”. – Prince, Purple Rain.
I wish all the same for you. Go get it!
Love,
Nadira
- Published in Business & Entrepreneurship, Written Archives 2013-2018
Brains, Beauty, Booty & Giveaway!
I’ve recently decided to give the ”3B’s” a whole new definition….Brains, Beauty, Booty. I believe it is one of the best compliments you can give a woman, because you reflect on her intelligence, her beauty (which can be inside and out) en booty, which is what I think makes the 3B’s most interesting, especially if you refer to the recent beauty standards set by Kim Kardashian, Beyonce, J.Lo and Nicki Minaj (did I forget someone?). I mean which woman doesn’t want to flaunt a beautiful, round booty? Nobody ever wrote a song about a small booty!
My last post was a review on the No1 Lash Extend Serum by Di Angelo Cosmetics, which I came to love after using it for two months, if you missed it, you can read it here.
But the one before, Pressure Creates Diamonds, was a bit on the dark side, where I decided to be honest about the business not doing so well at the time.
Luckily, and more due to hard work and ceasing some important opportunities, things are going a lot better with Wulterkens. Yep, we’re here to stay and growing! I am extremely grateful, because with everything that happened, I’ve gotten even more confirmation that things do happen for a reason and everything comes across your path at the right time, when you really need it. As I always say, never a failure, always a lesson (in this case a lot of expensive lessons haha, I can laugh about now, but I guess we had to learn some things the hard way).
It’s holiday season and we’re getting closer to 2015, which is always a time of reflection for me. I cannot believe how fast this year flew by and I’m not even sure I’m ready to start the next year, because I constantly have the feeling that I still have so much I want to do in 2014. Fact is, whether I’m ready or not, it’s not like the new year is going to wait for me, so I am working on accepting and looking at the up side that I already have a big to do list for 2015. You know what they say…If you haven’t started working/planning on 2015, you’re running behind.
Because we’ve grown so much this year as a brand, I wanted to show my gratitude to you for supporting Wulterkens and supporting me, in every way, whether it’s following the blog, our social media, liking, sharing, commenting, purchasing, taking awesome selfies in Wulterkens, you name it…We wouldn’t be where we are without you.
So…I am giving away 5 of Wulterkens’ best-selling ”Brains, Beauty, Booty” hoodies.
You can participate by:
1. Following Wulterkens on Instagram and Facebook.
2. Following me on Instagram: @nadirarr
3. Share this post & comment below why you would love to Win a Wulterkens BBB Hoodie.
You can also participate through Facebook & Instagram.
Instructions 1 and 2 stay the same, only 3. will be for Instagram reposting the picture and for Facebook sharing the picture (when reposting/sharing, please add in text why you would love to Win the Wulterkens BBB Hoodie).
I will announce the lucky winners on the 15th of January 2015. We ship worldwide, so you can participate from everywhere in the world!
Good luck to all my smart beauties with a booty!! Oh and, of course, gentlemen can enter for their lady friends as well. I mean, let’s be honest, it makes THE perfect present. Speaking of presents, at the moment we have lots of amazing holiday offers that you can enjoy while stocking up on your hottest sportoutfit to start the new year motivated and in style:
www.wulterkensclothing.com.
Lots of love to all of you! And don’t forget to do your squats for that bootayy!
Nadira
Outfitdetails:
Brains, Beauty, Booty hoodie by Wulterkens, available here. Faux Leather Snake Print Legging by Bebe (old collection).
Boots by Zara (old collection). Bag by Guess (old collection).
”The best thing about the future, is that it comes one day at a time” – Abraham Lincoln
- Published in Written Archives 2013-2018