16 May The Last Of The Many
All good things come to an end…and so, I welcome you to my very last official fashion post. Disappointing, I know…But as much as I love fashion blogging, I have many other amazing opportunities I need to pursue. As you all know time is scarce, I had to make the very difficult decision of quitting my favorite paid hobby.
Apart from just not having enough hours in a day, there are a lot of factors that weighed heavily in this decision. One of it being that I spent at least one full working day on each post (8-10 hours), from selecting out an outfit, to running out to the most beautiful locations with my photographer, shooting, selecting the best out of the hundreds of pictures, editing pictures and then the writing, adding all the affiliate links, looking for similar looks for you to check out, etc etc.
People simply don’t realise the crazy amount of time and effort that goes into each post. I know the above can be done much simpler, but I never commit to doing anything without giving it a 110% (I mean, what’s the point otherwise?). Also, if I would take shortcuts, I would be just one of the many average/amateur fashion bloggers who seem to call themselves that so quickly. Today everybody is a fashionblogger. It’s become a very saturated market, where quality is rare, but (crazy enough!) also rarely appreciated.
I feel that apart from people not realising how much thought, energy and time goes into each post/picture, it’s also not being appreciated enough. Yes, I get paid, but not nearly enough, given the amount of effort put in. And then there is the increasing amount of companies thinking they can work with you only for free products, despite you working so hard to build your following and providing quality. Funny thing is I can’t blame them, as there are so many fashion bloggers doing everything for free.
I’m tired of putting in so many effort, when my effort is being downsized into a tiny square among billions of other squares, where people scroll through so fast, only giving your effort a glance of a few seconds. Whereas in the same time frame, I can earn an exponential amount more with my marketing skills. It’s resulted in the hobby becoming much less fun, as validation has become way too important to make it all worthwhile. I’m capable of so much more, and I intend to focus my energy into promoting more than just fashion and my looks. In retrospect, I honestly feel I’ve been selling myself short.
All this time I felt I needed beautiful pictures to capture people’s attention, hoping they will read about what I have to say. But nobody reads (believe me I’ve tested this multiple times!). So why bother anyway??
No worries to those who enjoyed my writing, as I will definitely keep on blogging, but about the stuff that matters. The stuff that makes you think. The stuff that makes you grow.
The fact stays that you can never take out the fashionista in me, so you will regularly find my #ootd’s come by on Instagram, but I won’t be fashion blogging and doing full fashion photo diary’s anymore. So to all my loyal fashion followers, I want to say thank you for your love and I hope you will be sticking around! <3
Full photodiary & all outfit details below: